The User Illusion
Tuesday, February 26th, 2008
Back in grad school, my Physical Computing professor Dan O’Sullivan recommended we read the book The User Illusion: Cutting Consciousness Down to Size by Tor Norretranders. That was in the spring of 2001. I finished the book yesterday. In general, I’m much timelier completing my assignments, but I didn’t really understand at the time why we were assigned a book on consciousness in a class that dealt with breadboards and Basic stamps. I was more interested in figuring out how to ground my board than read some guy’s thesis on the state of our minds. I found the book recently in an attempt to clean out my bookcase, and decided to give it a go.
Discussing everything from Gödel to the moral models of Judaism and Christianity to fractals, Norretranders presents the idea that consciousness is a manufactured state of being. It was part of our evolution as humans, but we’ve come to rely on it far too much. Consciousness is just a map of our world, when really, we should be discovering the actual world itself.
And now I understand why it was assigned. Consciousness is only a minuscule fraction of the information we are ingesting every day. As designers of new media, we should think about how we can design experiences that can touch all parts of the human brain. And as humans, we should try to get in touch with those other parts. Consciousness is seriously overrated.

